Brand strategy
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We focus on steel products business, while engage in the management and development of other auxiliary commodities business. We will actively explore new business areas based on developing the main business thoroughly and realize diversified management. We will develop our enterprise, make it larger and stronger gradually and become an first-class international company with embodying the value of the employee sufficiently, increasing the benefit steadily and rising the enterprise¡¯s social reputation continually.

Purpose of the enterprise

To realize the harmony and unity of employee¡¯s value, the enterprise benefit and the social responsibility

guiding ideology

Quality professional accurate efficiency

Belief of the enterprise

Reward based on devote, faithful based on honesty,

Innovation based on initiative, successful based on persistence.